商务英语写作（实战篇）－－Day 1 绪论

绪论：商务写作概述和商务写作基本原则

一、音频部分

(讲义为知识点讲解的框架，并非全部内容，全部内容见音频讲解）

二、内容

示例一

Dear Sirs,

We have received your letter dated 1 August.

We are extremely distressed to learn that an error was made pertaining to your esteemed order. Please be informed that the cause of your complaint has been investigated and it actually appears that the error occurred in our packing section and unfortunately it was not discerned before this order was dispatched to your good self.

Arrangements have been made for a repeat order to be dispatched to you immediately and this should leave our warehouse later today. It is our sincere hope that you will have no cause for further complaint with this replacement order.

Once again we offer our humblest apologies for the unnecessary inconvenience that you have been caused in this instance.

Kindly contact the undersigned if you require any further clarification.

Very truly yours,

IDS Groups

示例二

Dear Mr Tan,

YOUR ORDER NUMBER TH 2457

Thank you for your letter dated 1 August.

I'm sorry to hear about the mistake made with your order. I have looked into this and the error happened in the packing section. Unfortunately, it was not discovered before the goods were sent to you.

I have arranged for a repeat order to be sent to you today, and I hope this meets your requirements.

Once again, please accept my apologies.

Please give me a call on 1234567 if you have any questions.

Yours Sincerely

商务写作三大基本原则： ABC 原则。

A: accurate (准确)

1）仔细核对事实。

2）涵盖所有相关细节

3）全文校对

B: brief (简洁)

1）句子力求间断

2）使用简单表达方式

3）使用非技术性语言

4）使用主动语态

第一小节：正确组织句子很重要

一、主谓一致。

对表达而言。首先最重要的就是传递的载体要使用正确。就是要用对，是最起码的要求。一个句子就是包含一个完整的表达、想法或意思的一组词。一个句子必须包含一个主语和一个谓语动词。

1. The file containing the important documents was found on Peter's desk.

主语：The file

谓语：was found

状语：on Peter’s desk

特殊部分：containing the important documents （doing 分词形式做后置定语）

2. The use of computers in homes has increased a lot in recent years.

主语：the use

谓语：has increased

状语：a lot in recently years

特殊部分：of computers in homes （of 介词短语做后置定语）

TIP: 句子要尽量简短。一定要避免主谓不一致的问题。

二、标点符号

1. 逗号。

1) 在多个并列结构中，并列之间用逗号。最后一个并列关系前面加逗号（美国）。

例句：Writing well takes time, effort, and a lot of hard work.

例句：Please send us a large, self-addressed envelope.

2) 用逗号隔开用并列连词（but, or, yet, so, for, and 或nor）链接的两个分局。

例句：The expansion of our business is a long-term project, and we need an efficient management consultant to help us.

例句：Peter has the necessary qualification, but Laura has more experience.

备注：Unfortunately, if we invest in new machinery, and the market falls again as it has been predicted, we may, possibly, find ourselves with too much production capability, and this may, therefore, result in even more serious problems.

改正：We must give serious consideration to the issue of investing in new machinery. If the market falls again, as has been predicted, we couldn’t find ourselves with increased production capacity. This may then result in even more difficulties.

常见错误：逗号链接两个句子。

例：It was great to see you last week, thanks for your hospitality.（错误）

例：Please look into this immediately, I need your report by 1September.

2. 撇号（‘）

例1: I will be visiting Beijing next week.

例2: I’ll be visiting Beijing next week.

1) it’s –its

2) 名词所有格

The applicant's letter —— The applicants’ letters

The visitor's car park —— The visitors’ car park

3) 在数字和日期的复数形式无需实用撇好

In the 1980s